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Visual Personalization Platform for Commerce

See yourself in every product — and every video

Gennoctua is a lightweight plugin, not a bulky SDK, that lets shoppers see themselves in a product before they buy — across an entire catalog — live in about three days from install.

Shopper viewing a virtual try-on of apparel, watches and footwear on a phone

Why visual personalization, why now

Shoppers already respond to seeing themselves, not a model

31.7% CAGR

Video commerce market growth, 2025–2034 — from roughly $917.4B (2024) to a projected $14,401.8B (2034)

64% more likely

Shoppers are more likely to buy when they see a product in motion vs. a static photo

87% / 47%

Say video convinced them to buy / higher engagement on product pages with video

Market research, not Gennoctua-specific results. Sources: market.us (video commerce market size & CAGR); SellersCommerce video marketing research roundup, 2026.

Built to be trusted

Style, Fit & Match — one signal, human- and agent-readable

Every render Gennoctua produces carries the same three trust signals, whether a person is reading them on a product page or an AI shopping agent is reading them as structured input.

Style

Does this look right for this specific person, on them, not on a model or a persona.

Fit

Does this actually fit this specific person's body or space.

Match

Does this belong with what this person already owns, wears, or has in their room.

Furniture visualised in a shopper's own room
In-store smart mirror try-on
Virtual try-on on a phone
Holographic sofa placed in a living room

How Gennoctua actually handles a shopper's image

Consent and image capture happen directly inside the plugin, at the point of use. Generation is cloud-assisted today — on-device generation isn't yet mature enough to run at production quality, so we're honest about that rather than claim otherwise. The result is cached on the shopper's own device, not retained on Gennoctua's or the retailer's servers, and each install captures fresh rather than sharing an identity across apps.

Credibility

Early-stage, and already recognized

NVIDIA Inception

Gennoctua is a member of NVIDIA's program for cutting-edge startups.

NRF Innovators Showcase

Selected for the NRF Innovators Showcase, exhibiting at NRF: Retail's Big Show Europe, Paris.

Founded 2024

Founded April 2024, headquartered in Texas, USA, with presence in Singapore and Paris. Patent-pending technology.

FAQ

Frequently asked questions

What is Gennoctua?

Gennoctua is a visual personalization plugin for commerce — not a bulky SDK — that lets shoppers see themselves in a product before they buy, across an entire catalog, typically live within about three days of install.

Is Gennoctua an SDK?

No. Gennoctua is deployed as a lightweight plugin, not an SDK. That's a deliberate choice for faster, lower-friction integration than a traditional development kit requires.

What are Gennoctua's core use cases?

Four: catalog-wide visual try-on across a shopper's complete product range, personalized product and ad video where each shopper is the actual subject, touchless in-store try-on on the retail floor, and a visual signal layer for agentic commerce.

How does Gennoctua handle a shopper's image and privacy?

Consent and image capture happen directly inside the plugin, at the point of use. Generation is cloud-assisted; the resulting personalized content is cached on the shopper's own device and is not retained on Gennoctua's or the retailer's servers.

How fast can Gennoctua go live, and what does it cost?

Typically about three days from install, on a pay-as-you-go basis. Gennoctua is already live in production today.

See your own catalog through Gennoctua

Live in about three days, pay-as-you-go. Book a walkthrough and we'll show you exactly how it looks on your own products.

Book a demo